Media Consultancy

In a world saturated with content, it takes more than just a good idea to cut through the noise. At Cassini Films, our media consultancy services in Newcastle upon Tyne help businesses, brands, and organisations find clarity, focus, and strategy in how they communicate through film and digital media.
Led by our Award-winning team, with over two decades in broadcast television, campaign direction, and creative strategy, Cassini Films offers a uniquely balanced perspective, combining creative storytelling with the strategic thinking of modern marketing
What The Service Is
Our media consultancy service provides expert guidance on how to use video, digital storytelling, and branded content to best achieve your communication goals. Whether you’re planning a corporate campaign, developing a new brand identity, or restructuring your content strategy, we work with you to define your voice, visual style, and message.
This can include:
• Content strategy and planning: Building clear, effective video and media strategies that align with your marketing goals.
• Creative development and story structure: Helping refine your brand narrative so that every film or podcast you produce supports a cohesive story.
• Tone and messaging workshops: Identifying what makes your organisation unique and how to communicate that consistently across media.
• Campaign auditing: Reviewing existing or planned campaigns for visual, emotional, and narrative impact.
• Talent and production guidance: Connecting you with trusted production partners, scriptwriters, and creative professionals across the North East.
• Training and mentoring: Helping internal teams develop the skills and confidence to produce high-quality, story-led content in-house.
By combining artistic sensibility with strategic clarity, Cassini Films helps clients not only produce great content but also understand why it works — and how to make it work even harder.
Who It’s For
Our consultancy service is designed for:
• Businesses seeking to strengthen their video marketing and brand communication.
• Agencies and PR firms needing expert input on narrative and visual direction.
• Public sector organisations aiming to deliver complex messages with clarity and emotional impact.
• Arts and culture bodies looking to connect audiences through authentic storytelling.
• Corporate teams developing internal video or digital communications strategies.
We work with clients of all sizes, from emerging start-ups to national organisations, offering strategic guidance that ensures every creative decision is purposeful and aligned with your brand values.
Benefits
• Strategic Vision: Translate creative ambition into measurable communication goals.
• Creative Clarity: Define your message, tone, and story before production begins.
• Brand Consistency: Build a recognisable voice across all video and audio platforms.
• Efficiency: Avoid costly reshoots and unclear creative direction by planning strategically.
• Expert Guidance: Gain insights from decades of broadcast and campaign experience.
Cassini Films’ consultancy gives you the confidence that your investment in content creation is not only creative — it’s strategic, efficient, and designed to deliver results.
Examples of Our Work
Our consultancy work has supported a range of organisations and campaigns across both the public and private sectors.
We’ve advised on media and content strategy for projects including:
• The Culture Spring, where storytelling helped secure over £1.2 million in regional arts funding.
• National Glass Centre and Brandon Structures, aligning a digital strategy using omnichannel marketing
• Corporate campaigns for RBS and Lillets, ensuring alignment between creative direction and audience impact.
• Advised on strategy for the global company Third Bridge
• Educational and cultural collaborations with Northumbria University and Proto, where we’ve helped shape narratives that combine innovation with accessibility.
Each project is approached with the same philosophy: to merge creativity, strategy, and authenticity into a cohesive communications approach that resonates with your audience.










